Ready, Set, Food! Announces $3 Million In New Funding Round Led By Danone Manifesto Ventures And Mark Cuban

On July 20, 2020, Ready, Set, Food!, a leader in childhood food allergy prevention based in Los Angeles, announced via PRNewswire that it raised $3 million in a second funding round led by Danone Manifesto Ventures, the corporate venture arm of multinational food company Danone, investor and entrepreneur Mark Cuban, and AF Ventures (formerly AccelFoods). The investment will allow the company to continue to work to help prevent 200,000 babies every year from developing severe food allergies to peanut, egg, and milk.

Reaady, Set, Food!’s early allergen introduction system is a safe way to gently introduce peanut, milk and egg to babies in order to help prevent food allergies, by simply adding a daily packet to a baby's bottle or food. The data demonstrates that this process can help reduce the risk of developing food allergies by up to 80%.

The company was founded in 2017 by a team of world-class physicians and parents and is advised by leading allergy experts, including Dr. Jonathan Spergel, Leading Board-Certified Pediatric Allergist, and Dr. Gary Rachelefsky, the past president of the American Academy of Allergy, Asthma, and Immunology.

"We founded Ready, Set, Food! to educate and bring awareness to parents everywhere that through early allergen introduction, we could significantly reduce the risk of developing food allergies," said Daniel Zakowski, CEO and Co-founder of Ready, Set, Food! "We are thrilled to be partnering with Danone Manifesto Ventures and Mark Cuban to bring critically needed attention to food allergies.  Danone is one of the world's top infant nutrition companies and we look forward to leveraging our strong relationship with the Danone Manifesto Ventures team and Mark Cuban to further our work towards helping to prevent babies from developing most severe food allergies." 

You can read the full press release here.